It’s a challenging task. You’ll need every discipline to keep your course creation process moving forward.
Since 2016, I have been creating and selling courses. I understand how overwhelming it can be.
There is a course outline to create, videos to shoot, editing to edit, blog posts to write, and graphics to design. You also have to market your courses and run a business.
Another trap beginner course creators fall into is the temptation to bask in the euphoria of working from home and making money. They forget to be disciplined and hold themselves accountable.
Anyone can do this, even those working alone and with no one to answer to.
Over the years, I have learned a few tricks and tips to help me stay productive. They have proven invaluable for my business.
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This is my best guide to selling online courses. It contains all of the strategies that I have used and how they worked for me.
Outsource if possible
This was the first tip I learned about content creation that significantly increased my productivity when I started. I will tell you why.
It took me a while to realize that I am not a super-human and that I can’t do it all by myself.
It’s easy to create a course by yourself at the beginning because you have a tight budget and don’t have many students.
You’ll need more people to help you grow your business. The good news is that you will have enough revenue by then to be able to outsource.
Outsourcing lowers your burden and allows you to spend your time in other areas of your business.
Outsource your course video editing and have him upload the videos directly to your website.
This alone cut down my production time by half!
Ask for assistance with your design work such as logos and social media banners.
You do not want to be doing these yourself unless you are a graphic designer. It just ruins your brand. Trust me, that’s what I did in the beginning.
I attempted to make my own graphics and logos, but the results were disastrous.
An assistant can be hired to assist you with administrative tasks such as invoices and helpdesk requests.
Outsourcing is something I do a lot. It has helped me a lot in finding a work-life balance and ensuring I don’t burn out.
If you have the means to pay it, I recommend it. You can start by looking for part-time freelancers until you are ready to hire someone full-time.
Eliminate Perfectionism
Perfectionism is an illusion. You shouldn’t give up on your online course creation journey just yet.
Perfectionism can lead to it drawing you back and preventing you from taking the necessary steps in order to run your course business.
You can become so focused on the perfect equipment, the perfect set-up, or the perfect budget that you are unable to get your course prepared and out the door.
It’s fine to start this journey with the least expensive option, as long as it doesn’t affect the student’s learning experience.
You can make your courses better with the help of feedback and accumulated experience.
However, the only way you can improve your ability to create courses is to actually create them. You need to create as many courses as possible in your first year. Then, you can learn from them and continue improving.
Your top priority right now is to complete your course.
To prepare for my Black Friday course, I released what I had and recorded the final section as soon as I could.
The course material is already very clear and the rest is good. I will not miss this crucial marketing deadline due to it.
Don’t get too caught up in nice-to-have details that aren’t going to move the needle for you or your students.
Start your online course with the right software
Another productivity tip that is often overlooked by course creators is this!
I use the term “underrated” because many course creators don’t understand how each course creation software affects their productivity.
If you use a complex course hosting platform, for example, you will spend more time learning how to use it than on other aspects of the business.
Your platform doesn’t expect you to be able to use a complex drag-and-drop editor that includes advanced design tools and advanced functionality, so don’t do it.
Your productivity will drop the more complex a program is.
You can easily create and upload online courses using a user-friendly platform such as.
Have a To Do List and Stick to Deadlines
You have a lot to offer as an online course creator.
It’s not enough to just create your course outline and lesson plans, but also to shoot and edit videos and run ads.
It’s easy to become overwhelmed in situations like these and spend more time on tasks that have an impact on others.
Having a to-do list is the best way to fight this!
Before you begin working each day, make a list of all tasks that need to be completed in order of priority. Sticker notes can be used to keep your workspace organized.
You can also use online tools such as Evernote.
The tool is useful for creating video scripts and keeping track of my online course creation business.
You can write down milestones and indicate when each task will be completed.
Because there is no boss to supervise you, this is where discipline really tests.
Capture Ideas As They Come
This is something that almost every creative can relate to – the best ideas come at the most unexpected times.
It’s impossible to predict when you’ll find the next great idea for your online class.
This Eureka moment can occur at any time.
You could use it while you’re at the toilet, walking with a friend, or scrolling through social networks… just about anywhere.
It is the most frustrating, but also the most fascinating part of this story.
Turn off your social media notifications
This is a great productivity tip for online course creators.
Social media notifications are the biggest distraction, especially when you’re at work.
It’s not a good idea to switch between recording your videos and checking your messages, who sent you the most recent trend on TikTok, or your friend texting…
This can be done by turning off your phone and putting it in Do Not Disturb mode during work hours.
It helps you avoid being distracted by social media notifications, allowing you to concentrate on the task at hand.
Create a routine
Many course creators, particularly those who are still in the beginning stages, get so involved with creating online courses that they forget to live a normal life.
This was something that happened to me during my first year as a course creator. However, I was able to adapt to it later.