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How to market yourself effectively and build a brand

Posted on July 20, 2022 By forexlibrary No Comments on How to market yourself effectively and build a brand

You can be sure that as a Digital Marketing Institute graduate, you will have the best education and training.

You have reached an exciting stage in your career. It is time to improve your soft skills and make ‘Brand You’ a household name!

Soft skills include networking and growing your influence using integrity and recognizable values. You can use my advice and tips below to help you strategize what your brand stands out for and how to make it work for your business.

Start with Your “Why”

Simon Sinek is a motivational speaker, coach, and author. He started the to inspire great leadership.

To ensure that your career aligns with your values, I believe in understanding your “why”. You’ll be able to achieve the goals that you have in mind, such as:

Career-defining work

You can be a thought leader by positioning yourself

Being a CMO/CEO of a great company

Building award-winning teams

Your why is a great way to build your stamina for a long career. You’ll feel inspired and motivated when you work in alignment with your values.

My personal experience is an excellent example. My 18-year career in advertising was a rewarding experience. While I had many interesting experiences in advertising, it was only when I was offered a job in recruitment that I realized what my “why” was.

Since then, my career has been focused on the value that I can add to others’ lives. Amazing results are possible when you understand your “why”.

Top tip! These Simon Sinek videos will help you investigate your “Why”.

Focus on your career goals

You should dedicate five hours per week to research and learn about the latest trends in your industry and think leadership advice if you’re serious about your career.

Malcolm Gladwell can help you become proficient in your job. To achieve your goals, you must be consistent with your actions.

To keep you on track, set yourself measurable goals every 12 months.

These are my goals

Raising my profile – TalentHub

Three mentors are needed

Create new revenue streams for TalentHub

Guess what? I achieved all the above within the first six months.

Create a Plan of Action

Once you have a clear idea of what you want, you can start to create a plan.

List your goals and ideas for how to achieve them. I have an ongoing PR campaign to promote myself to achieve my goal of ‘profile raising. I have already appeared on RTE and given three keynote presentations at different events. As I go about my daily life, I always look for opportunities.

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